Why Your Powerful “Why” Doesn’t Always Work

The Key To Accomplishing Stuff You Can't Seem To Get Done

Why is it so hard to get stuff done sometimes, even easy stuff?  There can be a lot of reasons. Some are good and some are just dressed-up excuses. Sometimes, it’s simply because we are “Stuck”.  What isn’t so plain and simple is what to do about it.

Given our inability to sometimes get even simple, small tasks done as well as large, there seems to be an underlying principle at work. There’s probably a formal name for it, but I don’t know what it is. What I do know is that what’s easy to do is also easy not to do.  And this tendency can be incredibly difficult to overcome….I know it has been for me.

While “Silver Bullet” solutions are rare, in this case it’s about close as it gets:  accountability. Simply put, the power of accountability is critical and usually overlooked when it comes to getting the stuff done that matters most, both large and small.

2 Keys To Accountability

Here are 2 Keys to unlock the secret of accountability and making it work for you:

  • Know What
    • Small stuff-  Accountability for the mundane, monotonous or incremental actions that in aggregate really matter.  After all, success is merely a few disciplines, repeated every day. And failure is only a few errors in judgement, repeated everyday.
    • Big Stuff- Accountability for the big projects. It’s the numerous projects that make up the whole that give accountability it’s legs here. Know what the “thin slices” would look like for you.
  • Know How
    • Say it
      • Individually- Connect and ask someone else to hold you accountable to what you commit to do. Make sure the person you ask is both able and willing. 
      • Group- By saying what we are committing to in a group, we leverage peer pressure in a positive way.  Holding ourselves accountable to a group has the added benefit of generating creative approaches we may not have thought of.
    • Write it
      • Writing something down not only serves as a tangible reminder to us, it also activates our brain in a powerful way that simply can’t be tapped by just thinking and talking to ourself. This quote by Michael Hyatt’s sums it up best.
      • Whether it’s in the form of a SMARTER goal or daily checklist of important behaviors, writing it down is can be like flipping a switch when it comes to getting it done.

Why Accountability Works

There are many reason, these are the ones I think contribute the most:

  • It forces us to clearly definey what we are really saying we will do, especially when we write it out.
  • It makes us aware of what we are saying we will do, which helps us better weigh the risks, consequences and rewards.
  • It’s a form of “activation intent.” When we put accountability in place, we’ve actually taking a proactive step towards what we are after.
  • It keeps our commitment(s) front and center because we now have answer to someone or something besides our own rationalizing brain.
  • It brings positive peer pressure into play; no one wants to look bad or let someone down.

Whether it’s a BHAG goal or the small actions you want to transform into habits, sometimes your powerful “Why” just isn’t going to be enough for you to get it done. Your going to have to leverage the other side of that “Why” coin: accountability.

Accountability: It’s just as important as your powerful “Why” and sometimes more so.

What is it you want that your not experiencing or getting done these days?  Take a look. If you haven’t incorporated accountability into the equation, it’s very likely the key to making it happen.

Please leave a comment or share an accountability “hack” that you’ve found works for you. I’d love to learn.